Services, Process, and Rates
Services
Content Writing
Long-form blogs and articles
Evergreen content or timely articles.
My byline
Ghostwriting
Long-form blogs and Articles
Your company byline
Content Optimization
Have existing copy in need of an update?
Internal Communications
Create engaging pieces of content that resonate with your employees, promote your company values and contribute to your ongoing work.
Intranet messaging, internal newsletters, staff updates, employee articles and more
E-Newsletters
Long-form or short-term form email newsletters sent to your subscribers.
Often contain company news, insights, information on upcoming product launches and industry trends.
eBooks
A juicy piece of long-form content that usually takes a deep dive into your company’s products or services.
Social Media Messaging
Facebook, LinkedIn, or Twitter copy
Rates
Here are a few price points to give you a rough idea of what I charge.
If you have a budget in mind that doesn’t fit these prices, let me know! I am open to talking about money and being flexible to suit your budget. This is a collaborative partnership after all, not “The Lindsay Show” - although if I did have a show, it would probably involve prosecco drinking puppets. Like Sesame Street for adults. I digress!
Content Writing
501 - 1000 words - $300.00 CAD
1001 - 1500 words - $500.00 CAD
Ghostwriting
Rates are the same as Content Writing, with an additional 20% on top.
What’s the difference between Content Writing and Ghostwriting? Visit my FAQ page to learn more!
Stay tuned for more prices as I continue to update my website! ✨
My Process
Each client is unique - as are their desires, values, and goals. Which is why each content plan I create is entirely customized to your business needs.
My 4-step process allows me to dig deep and get to know your business, your brand, your inspirations, and your pain points, all before fingers touch keyboard.
My process for working with new and existing clients involves 4 phases.
1. 45 Minute Touchpoint
To kick things off, I recommend client begin by booking a free 45 minute touchpoint with me via Calendly.
The goal of the touchpoint is fourfold:
To provide an opportunity for us to meet.
To briefly provide an overview of the scope of your project.
To ask and answer any questions either party may have.
To find out if our client-writer relationship is a good fit.
2. Client Questionnaire
This stage is where the magic happens. Once we’ve determined if our client-writer relationship is vibin’, I send you my new client questionnaire. This baby takes what you summarized in our touchpoint and expands on it.
The goal of the client questionnaire is threefold:
To encourage you to dig deep about your brand, values, goals, competitors, product, unique selling proposition, project and budget.
To help me when I build your proposed content plan and packages.
To help you narrow your focus on content goals - because if you don’t know, how will I know?
3. Content Plan
Completed questionnaire in hand, I review your answers, and begin piecing together your content plan.
Each content plan includes:
A content summary - of your goals, unique selling proposition, action items, target market, and key metrics.
3 monthly package options - customized to your wants and needs as indicated in your questionnaire. Each package varies in pricing and scope.
Note: Each package is for a minimum of 3 months.
Optional paid test project - not ready to commit to a package just yet? A paid test project allows you to sample my working style and my writing, prior to a monthly package commitment.
Singles - these single pieces of content can be added on to any package at any time.
Next steps - and tentative timeline.
4. Kick-off
You select the package that suits your scope and your budget. I send over my contract for you to sign, and we kick things off the 1st or 15th of the following month.
Additional things to note:
Your package is designed for you and your business. If I missed the mark on what should be included in your package, or if you’d like to adjust the scope outlined in a select package, let’s talk!
My monthly packages are for a minimum of 3 months. This allows me to build authentic relationships with my clients, and gain familiarity with your branding, voice, tone, and values.